SMS & Email Marketing with Tría

• Research shows that SMS open rates are as high as 98%
• 85% of adults check their emails on a daily basis
• Attract new and repeat customers with exclusive deals

Why SMS & Emailing is Important for Restaurants

If you had to guess at the effectiveness of SMS & Email marketing what would your answer be? Would you believe that SMS marketing has an open rate of 98%? Research shows that not only is this true, but most SMS messages are opened within 30 minutes of receiving them.

Email may not share the same success as SMS when it comes to open rates, but it would be a drastic oversight for any restaurant to forego an email campaign. This is especially true when you consider that 85% of adults check their emails on a daily basis. If you don’t know how to initiate these campaigns for your business, Tría has you covered. Our specially designed system allows you to create customized SMS & email campaigns. It even lets you attach coupons or recommend specials.

Building A Customer Mailing List

Tría automatically collects contact information, including the email addresses and phone numbers of every customer who uses your restaurant’s online ordering account. Is this normal? Absolutely! Every third-party delivery service and online ordering service collects your customer’s data, too—but they never share it with you.

Third-party services make a lot of money by completely controlling the relationship with your customers. They accept “advertising” money from your competitor and then steer all of your traffic (this includes your loyal customer base) to the competitor. This is known as a “pay to play” system, pitting one business against another.

How Tría Uses Customer Mailing Lists

Tría allows you to build an SMS & email database of customers. Having access to your customer data is a powerful feature. It’s also a critical tool to turn first-time visitors into repeat customers, providing real long-term value. This is direct marketing that you will never have access to with third parties. Our platform allows you to export your customers’ contact information so that you can capitalize on marketing strategies on any platform or program you currently use. You do not have to use ours exclusively.

Tría does, however, have its very own marketing options. With Tría, restaurants can create a custom coupon and text it directly to your customer’s list—all while using the same platform. Or perhaps you want to email your customers an offer that doubles their loyalty points on their next purchase, if they refer a friend. Tría makes all of this possible.

Tría has completely flipped the script: we created an online ordering platform that breaks all the rules of every other third-party service available. Every part of our platform was designed to give complete control to the restaurateurs who broke their backs, so to speak, to make their restaurant what it is today. We recognize your hard work and we are here to help.

To get your own online ordering platform up and running, contact us today. Not only will we work together to make your restaurant stronger than ever, but we promise to actively serve as your guide on this journey—a journey where you experience increased revenue and enhanced positive communication with your customers.